Federico Vega is an Argentine entrepreneur from a small town in Patagonia who made his way to England, started a business, go a university degree and ended up working in finance. He moved back to Argentina to start his business, which ended up not working. He didn't give up and moved to Brazil, where he went through massive adversity before finding product market fit and getting investment from Goldman Sachs.
Outline of This Episode
[1:24] Federico’s background and current business - CargoX: Uber for trucks.
[4:03] How did a guy from a small town in Patagonia build this kind of business?
[8:12] The response of family and friends when Federico decided to leave his cushy job.
[11:07] Running his startup from a toilet stall - breaking into his own.
[14:39] How Federico shut down his startup, regrouped, and started with a new USP.
[15:51] Starting over: raise funds or find clients?
[19:55] The turning point that made the business take off.
[23:57] Advice to founders about raising money.
[28:28] Why silicon valley investors should consider Latin American companies.
[30:14] What would Federico tell himself if he could advise himself from the start.